Thanks to social networking sites such as Facebook, Instagram and Snapchat, it’s now possible to share your marketing videos online with a wider audience, or even share live videos. YouTube, the biggest video sharing company online, is also the first choice of video marketing platform chosen by the companies who are taking full advantage of this recent trend.
In this book, you’ll discover:
Why you shouldn’t ignore the rising popularity of video marketing;
How to use social media effectively for video marketing;
How to use Snapchat to reach out to the younger generation;
Why Instagram videos are so effective;
Why you should definitely consider video product descriptions;
How video reviews can help your company;
The various types of video content you can benefit from, and
Why every business needs a YouTube channel.
Video can be an extremely powerful medium when it comes to connecting with and communicating with your audience. Many businesses have found that the use of video allows them to better present their brand ‘voice’ and image in a way that customers will be able to relate to personally.
