No longer is it essential to beat individuals up attempting to convince them to sign up with your opportunity. Reality is, every opportunity out there is unique and everybody has something special. But how do you pull in the individuals to you that truly want what you have?
Get them to come to you. That’s correct. Get individuals to come to you by branding yourself as somebody exceptional. Somebody who’s well-educated in their field. Somebody who’s seen as a leader. Somebody they prefer to do business with and not somebody who they would like to hightail it away from when they come along. We must utilize attraction marketing. We’ve heard the term many times recently (unless you’ve been on a deserted island) but not everybody is quite up to speed on what it is and how it goes.
Essentially, attraction marketing has the following elements:
ï‚· Draw in candidates to you
ï‚· Build a Relationship with your candidates with your net content
ï‚· Pre-sell with your content – Give 1st, Take 2nd
ï‚· Constitute trust and place yourself as a authority with branding
With attraction marketing, the key is aiming at the correct audience. Don’t try to pitch your opportunity to somebody who has no interest in beginning their own business. Rather, dive head long into building permanent relationships with individuals who truly want what you have to provide.
